Akzo Nobel needed a new brand developing that would appeal to homeowners when looking for a decorator - the result came in the form of the relaunched Dulux Select Decorators membership scheme.

During the project we produced a wide range of material for both members of the scheme (decorators) and end users (homeowners). This involved developing everything from supportive business process literature to sales brochures - all of which we subsequently launched to both target markets and all internal stakeholders.